London College of Communication, University of the Arts London. This is an EDI project funded by the Design School at London College of Communication.
Lead by: Malé Luján Escalante
IsITethical Cards supports designers and teams to EDI and ethical self-assessment. The cards can be played as collaborative (team or pairs) activities.
Players would need a real project proposal and/or project scope that easily identify project stakeholders, partners, participants and/or beneficiaries.
Players will map out EDI and ethical values on the activities of the project: what they think is important at this stage for responsible practice – considering people, things, places, spaces, information, narratives and language.
With the objective of creating a context-specific ethical impact framework for the project the cards guide designers to:
- Reflect
- Prioritize
- Identify
- Discuss
This tool can be used to scope at the beginning of the project but also encourages mid-project reflection and evaluation after the end of the project.
IsITethical? Cards were developed as IsITethical framework and tool for supporting collaborative ethical impact assessment in the context of Public Safety Communications Europe. The tool has been widely used and iterated in research and consultancy in the industry context, and in academic knowledge exchange. It was adapted for pedagogical use and supported Design and Social Innovation for students and projects.

